How do I hire Dan Heselton?

Submit a project inquiry at https://danheselton.com/start with your project type, budget, timeline, and goals. Email dan@danheselton.com works too. Typical reply: 24 to 48 business hours.

Where does Dan Heselton work?

Massachusetts, New Hampshire, and remote clients across the United States.

How long does a website redesign take?

Typically a few weeks to a few months depending on content readiness, integrations, and stakeholder speed. Prepared checklists shorten the timeline.

Will we lose our Google rankings?

Redirects, URL planning, and clearer content protect and often improve organic performance. Redesigns that ignore redirects are what hurt rankings—not careful rebuilds.

Do you redesign in Webflow?

Often, when editors need a maintainable CMS. Custom code when product logic requires it. I am a certified Webflow ACE partner and a custom front-end developer.

Website redesign

Redesign the site so it works again.

I redesign websites by fixing structure first—offer, proof, and next step—then design and build with a stack your team can maintain. Serving Massachusetts, New Hampshire, and remote clients.

A redesign is not a coat of paint. If the site hides what you do, buries proof, or cannot be updated, we rebuild the information architecture and the system under it.

What a redesign includes

Discovery and scope, sitemap and content decisions, design, build (Webflow or custom), redirects, and handoff. Process phases stay visible so you always know what happens next.

Proof from real rebuilds

Colonial Trolley Co. rebuilt around how charter customers decide—and earned organic search traffic for intent queries like “trolley rental near me.” Rockport Exchange replaced a hard-to-edit WordPress presence with a Webflow site the nonprofit team runs through market seasons.

Questions

Straight answers, no sales script.

01How long does a website redesign take?

Typically a few weeks to a few months depending on content readiness, integrations, and stakeholder speed. Prepared checklists shorten the timeline.

02Will we lose our Google rankings?

Redirects, URL planning, and clearer content protect and often improve organic performance. Redesigns that ignore redirects are what hurt rankings—not careful rebuilds.

03Do you redesign in Webflow?

Often, when editors need a maintainable CMS. Custom code when product logic requires it. I am a certified Webflow ACE partner and a custom front-end developer.

Next step

Ready to start?

Share what you are trying to fix, your timeline, and where the site needs to be in six months.

Start a project